Choosing the right neon sign for industries isn’t just about decoration — it’s about creating an atmosphere, reinforcing your brand, and attracting customers. The most effective neon signs for service businesses combine strategic wording, colour psychology, and placement to match each industry’s vibe. Below are proven ideas tailored to specific sectors to help you choose a sign that works as both décor and marketing.
Beauty Salons
Beauty spaces thrive on aesthetics and Instagram-worthy moments. Neon signs here should feel elegant, feminine, or modern depending on your brand style.
Wording Ideas
- “Glow Up”
- “Hello Gorgeous”
- Business name in script font or business logo and name.
- “Brows • Lashes • Skin”
Best Colours
- Soft pink
- Warm white
- Rose gold tones
- Lavender
These shades create a calming yet premium feel that encourages clients to relax — and take photos. Built in dimmers help control level of light too!
Bars & Restaurants
Hospitality venues benefit from bold, energetic signage that grabs attention from the street and enhances ambience inside.
Wording Ideas
- “Cocktails”
- “Eat Drink Enjoy”
- “Open Late”
- Restaurant and bar name and logo
Best Colours
- Red (stimulates appetite)
- Electric blue
- Amber
- Multi-colour designs (RGB)
For fast setup inspiration, you can check out our ready made signs here: https://www.neonhubnz.co.nz/all-products/ or look at our instagram page of our past projects.
Gyms & Fitness Studios
Fitness environments respond best to motivational wording and strong, high-energy colours.
Wording Ideas
- “No Limits”
- “Stronger Every Day”
- “Train Hard”
- Brand logo behind reception
Best Colours
- White
- Red
- Blue
- Neon green
These tones convey strength, movement, and intensity — perfect for energising clients.
Retail Stores
Retail signage should highlight brand identity and create a memorable shopping experience.
Wording Ideas
- Store name and logo
- “New Arrivals”
- “Sale”
- Brand tagline
Best Colours
- White for luxury brands
- Pink for boutique fashion
- Yellow for playful stores
- Cool white for modern spaces
If you want something completely unique to your brand style, you can create or build your own custom sign: https://www.neonhubnz.co.nz/product/neon-sign-generator/
Events & Pop-Ups
Temporary spaces need signage that’s eye-catching, portable, and photogenic.
Wording Ideas
- Couple names or event hashtags
- Brand slogans
- “Let’s Celebrate”
- Event title
Best Colours
- Warm white for weddings
- Gold tones for formal events
- RGB colour-change for parties
- Brand colours for corporate activations
For branded displays or logo signage, you can easily upload your business logo: https://www.neonhubnz.co.nz/custom-logo/
Why Industry-Specific Neon Signs Work
Custom signage performs best when it aligns with customer expectations for your sector. The right font, colour, and wording combination can:
- Increase foot traffic
- Strengthen brand recognition
- Encourage social sharing
- Improve interior atmosphere
That’s why choosing a purpose-designed neon sign for industries is more effective than generic décor.
The most successful neon signs for service businesses aren’t random — they’re intentional branding tools. Whether you run a salon, restaurant, gym, retail store, or event company, a strategically designed sign can turn your space into a visual experience customers remember and share.